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Miranda Bond, Founder & CEO of INIKA Cosmetics
INIKA CEO Miranda Bond accepted that due to her struggle with endometriosis, she would probably not conceive naturally. Thankfully, things changed when she discovered the book, Hormone Heresy by American holistic wellness guru Dr. Sherrill Sellman. The book suggested three things:
After being on her new regime for three months, Miranda fell pregnant and was suitably chuffed. During the course of her pregnancy Miranda’s endometriosis cleared up completely. Following all of the life-changing recommendations from Dr Sherrill Sellman, Miranda’s health and vitality skyrocketed. Miranda was resolved to focus her life on helping to educate and empower women to seek out more natural alternatives and to inspire women to choose natural and organic whenever possible. Miranda continued her work by giving workshops on health related topics including Toxic Free Living. Through this she met Jenni Williams, whose son suffered from severe allergies. In 2005 the two friends launched the Thriving Healthy Women web site. After a flood of emails from women searching for an all natural cosmetics brand, Miranda and Jenni decided to create their own natural and organic makeup range. The result was INIKA, a 100 percent natural beauty brand incorporating mineral makeup, vegan and organic products that are completely free from synthetic chemicals and harmful ingredients. INIKA is committed to delivering the following:
THE INIKA EXPERIENCE TOUCH With INIKA, you will love the feel of our natural makeup on your skin. It feels weightless, smooth and soft on application. Once applied, you can barely feel it. Your skin feels fresh and bare, your pores do not feel clogged and as such you feel healthy and radiant. With dense pure pigments, you will love how a little INIKA makeup really goes a long way. VISUAL Fall in love with the kaleidoscope of colours in the INIKA natural cosmetic range and the purity of the mineral makeup. The eyeshadow colours “wow” as they have never seen such dense and pure pigments before. The colours found in INIKA makeup are all completely natural and you will love the airbrushed finish INIKA provides on the skin, giving a truly flawless look no matter what your age or skin type. SMELL INIKA does not use perfume or fragrance, but you will absolutely love the natural smell of the Certified Organic range because it is produced with similar ingredients as you might expect to find in high quality organic skincare. The smells are a synergy of Certified Organic essential oils that benefit and hydrate the skin while at the same time delivering an uplifting sensory experience. EMOTIONAL Once people switch to 100% natural makeup from INIKA, they do not go back to conventional cosmetics. INIKA lovers truly enjoy every application because of the sensory experience INIKA provides and customers really relate to the story of our existence and understand the essence of the brand.  GORGEOUS VIBRANT EYE SHADOWS - 100% NATURAL At INIKA, we are contantly asked, "How do you create such bright and vibrant colours using 100% natural ingredients?" The answer is simple. We are stubborn. When it comes to creating a new product for the INIKA line, we approach product development with big dreams and high standards. We will not stop until we get the colours AND ingredients that we love. The reason why INIKA's pigments are so much denser and stronger than other brands of makeup is that we simply do not dilute the pigments. The expensive part of making makeup is the actual pigment itself. At INIKA, we solely use pure pigments, or in other words, pure colour. Nearly every other makeup company dilute their pigments with things like talc, fillers or cornstarch. This renders the eyeshadow less intense; it doesn't blend as well or last as long. Also a common occurrence is that the eye shadow colour you see in the container isn't the same when you get it on your skin. Not only do these additives reduce the performance of the product, but these fillers are also bad for your health. Talc has been shown to cause breakouts, allergic reactions and has been linked to cancer. I have seen these health effects first hand due to my struggle with endometriosis, I had to give up all of my cosmetics and start from scratch with only natural and organic products. The problem however, was that the colour variations were so limited. At INIKA we offer a huge range of no-compromise eyeshadow colours to suit everyone, from everyday colours to dazzling shades while remaining 100% organic. CLICK HERE to view the range of INIKA eye shadows  WHY SHOULD WE BE USING A PRIMER BEFORE APPLYING OUR FOUNDATION?  Primer is a must-have makeup product, especially one that is all-natural and certified organic. A good primer can create the perfect even canvas for your makeup by filling in fine lines, scarring and wrinkles. As you skin gets older, it becomes increasingly difficult to get the smooth and even skin we all once had. Primer can be your foundation's best friend by helping to mask any imperfections and tone your skin. Primers also improve the staying power of your makeup and can help protect your skin. They also may help control the oils in your skin which can sometimes make you makeup run or rub off.A good primer is a great tool to ensure the wear-ability of your liquid or powder foundation. When you first run the primer on your face, it will feel a tiny bit tacky. If using a powder foundation, apply straight away. If using a liquid foundation, let the primer dry before applying your foundation. The natural and luxurious ingredients founds in INIKA's Pure Primer make it unique from other primers. INIKA Pure Primer is designed to provide deep hydration and nourishment for the skin. The luxurious formula includes certified organic aloe vera leaf juice and jojoba to help offer your skin protection and hydration prior to makeup application. Because most people start their day by applying their makeup, Lemon Myrtle was added for its uplifting scent as a way to awaken the senses. Other ingredients such as macadamia oil, shea butter, avocado and apricot all work simultaneously to calm and soothe your skin. These ingredients work together using their natural powers to help reduce the appearance of oily skin, which will also help to prevent creasing of the skin. In order to achieve this flawless effect on your own face is simple - just apply one gentle pump of the INIKA Pure Primer and massage into your face and neck. Voila! CLICK HERE to view the INIKA product range |
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